生活內底揣趣味(生活中找樂趣) says
3 years ago @Edit 3 years ago
【又惹議】"陰險、毛骨悚然、種族歧視" NETFLIX竟針對觀眾族群而設計「特殊海報」 - 觀察家周報媒體版(本日點閱率第二名)
Film fans see red over Netflix ‘targeted’ posters f...用戶發現黑人用戶會看到以黑人或其他族裔角色當宣傳圖的海報,但實際上海報中的角色可能只是電影裡的配角──然後主角是白人。
https://i.guim.co.uk/img/media/a8ad3372a41474c0b2eb47ca2ba6c566592b9b89/0_0_2560_1536/master/2560.jpg?width=1920&quality=85&auto=format&fit=max&s=f84aa15d3915cb72f85593f8c522f04a https://i.guim.co.uk/img/media/9563e3806ebd15c84fcb354c9488e8b287a095b5/0_0_2560_1536/master/2560.jpg?width=1920&quality=85&auto=format&fit=max&s=a2f57241e49bd03744d988c8aff2ed03
......欺騙、誤導觀眾,這樣對嗎?
#網飛 #少數族群 #種族歧視 #黑人 #亞裔 #量身訂做客製化
latest #16
這很離譜耶!!!
stacia l. brown on TwitterOther Black netflix users: does your queue do this? Generate posters with the Black cast members on them to try to compel you to watch? This film stars Kristen Bell/Kelsey Grammer and these actors had maaaaybe a 10 cumulative minutes of screen time. 20 lines between them, tops.
Bela Lugosi's auto-icon on TwitterI hear you 100% I also think this is closer to the intersection of regular creepy marketing and dark patterns/social engineering than most targeting efforts...esp in the first case where it's a bait and switch designed to generate royalties for a netflix title. Bc product i guess
Michael-Alan on TwitterTHAT'S RACIST! I rarely watch "Black" titles on Netflix in comparison to the rest of the content I actually view. But I DO feel to unnecessarily targeted to watch what their algorithm thinks I should be watching. That may be why I purposely don't watch Black flicks on NF.
Jeff Wetherell on TwitterIt’s not marketing. Marketing would be pushing you movie posters of actual movies with black leads. This is creepy. This is more insidious. It doesn’t help their bottom line. You watch the first 5 minutes then realize it’s not what it claims.
Kelly Quantrill on TwitterJust to add my white data point, these are the thumbnails I see for some of the same movies you shared.
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