ZippyPop says How Important Is Brand Consistency?: Regular readers of Branding Strategy Insider know we welcome and answer ma.. bit.ly/9d0s4z
ZippyPop says Berlin Royal Palace Reconstruction Delayed After Budget Cuts: The reconstruction of Berlin’s royal palace, a 55.. bit.ly/cay52H
ZippyPop says The Side Effects of Open Innovation: More and more executives are experimenting with open innovation initiative.. bit.ly/ayqc0N
ZippyPop says Food Giants Revise Recipes to Please Uncle Sam: Of the sectors facing the Obama Administration's regulatory eye.. bit.ly/dhnj4D
ZippyPop says Positioning A Place Brand: As anyone involved with branding municipalities knows, there are three primary audie.. bit.ly/cjKN8B
ZippyPop says Brand Design: A Penis For London's Olympic Games?: They’ve done it again! Three years after the 2012 logo unite.. bit.ly/cPaD5C
ZippyPop says Too Many Brands Make Hollow Claims: Increasingly, I have encountered brands that make the following types of cl.. bit.ly/bkitRu
ZippyPop says Rebranding: Not Beyond Credibility: The bad news mounts for BP as the petrol giant has admitted that efforts to.. bit.ly/adEElO
ZippyPop says Constructing Your Innovation Portfolio: Factor the four classes of innovation into how your company contemplate.. bit.ly/9UEQkZ
ZippyPop says The Currency of Design: Design Week is underway in Vancouver. Here, the opening keynote, looking at four import.. bit.ly/cpfuog